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Creative Personal Branding: The Strategy to Answer: What’s Next By Jürgen Salenbacher

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Sales Rank: #1359673 in Books
Brand: Unknown
Published on: 2013-09-03
Original language: English
Number of items: 1
Dimensions: 8.50" h x .70" w x 5.50" l, .85 pounds
Binding: Paperback
228 pages

Features

Creative Personal Branding: The Strategy to Answer - What's Next?

About the Author
Jurgen Salenbacher: Academic Dean of IED, Istituto Europeo di Design Barcelona.

Barcelona-based Salenbacher has an MBA and has worked in branding, design and
marketing throughout Europe for companies like Levi’s, Mattell, and Louis Vuitton, as well as for personalities like Muhammad Ali. He lectures, coaches, and runs
workshops.

Since 2006 he is teaching Communication Strategy and International Marketing Strategy at IED Barcelona where he also facilitates his CPB-Workshops in various Masters, among them Master in Design Management, Master in Fashion and Master in Graphic Design.

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